Pucci
A vibrant tribute to Emilio Pucci, this XL updated edition is bursting with bright colors, bold prints, and iconic designs. Filled with archival photos and sketches, each book is uniquely bound in original fabric from Pucci’s collection.
Emilio Pucci’s visionary sense of style, love of color and design, and dedication to women gave rise to a fashion house unlike any other. By the early 1950s, his Capri boutique attracted wealthy sophisticates, heiresses, and movie stars seeking his iconic Capri pants, silk scarves, and lightweight separates. By the end of the decade, Jacqueline Kennedy and Marilyn Monroe were wearing his designs, and by the mid-1960s, Pucci had come to represent the glamorous lifestyle of the international jet set.
The Pucci story is a modern epic with roots in Renaissance Italy. Its founder, the Marchese Emilio Pucci di Barsento, was a charismatic aristocrat whose lineage stretches back to the 15th century. It is a story of evolution: a family company that grew from a single boutique into an international brand. And it is a tale of innovation: Pucci was among the first fashion houses to bear a logo and a pioneer in diversifying into interiors, athletic wear, and accessories. He introduced free-moving, lightweight fabrics, pop-art prints, and a bold new color palette to womenswear, continually pushing the boundaries of fabric and printing technology.
Details
- 448 pages
- Dimensions: 14.25" W x 14.25" D
- Hardcover
About The Author
Author
Vanessa Friedman is fashion director and chief fashion critic of The New York Times. Formerly fashion editor of the Financial Times and features director of UK InStyle, she has contributed to The Economist, The New Yorker, and Vogue. She has won the Fashion Group International Media Award, the Newswomen’s Club of New York Front Page Award, and Fashion/Beauty Monitor’s Fashion Journalist of the Year, and serves on Princeton University’s History Department advisory council.
Contributing authors
Alessandra Arezzi Boza, costume and fashion historian, consulted for the Costume Gallery at Palazzo Pitti and fashion house archives, and curated the Emilio Pucci Archive Foundation (2001–2015). Laudomia Pucci, Luiss University Rome graduate (Economics & Politics, 1985), joined Emilio Pucci in 1985, took over the company in 1989, and became Deputy Chairman and Image Director in 2000. She is VP and board member of Altagamma, Polimoda Srl, Salini Impregilo, Sotheby’s, Palazzo Strozzi Foundation USA, and on the steering committee of Ente Cassa di Risparmio Firenze.
Editor
Armando Chitolina, former design consultant and art director at Vogue Italia and L’Uomo Vogue, and image consultant for Moschino and Mila Schön.
Brand
TASCHEN began in 1980 as Benedikt Taschen’s small comic bookstore in Cologne and has grown into one of the world’s leading art-book publishers, celebrated for its dazzling, boldly designed volumes across art, architecture, photography, fashion, design, and pop culture. From pocket-sized books that helped democratize visual culture to SUMO-scale Collector’s Editions, TASCHEN remains committed to diversity, innovation, and treating every subject—whether a $10 title or a $10,000 masterpiece—with equal respect and craftsmanship.
Working closely with acclaimed creatives, the privately owned publisher has released thousands of titles in dozens of languages and now operates globally through an e-commerce site, international distribution network, and 12 flagship stores from Beverly Hills to Hong Kong. With teams spanning cultures, generations, and creative disciplines, TASCHEN fosters a down-to-earth, collaborative spirit while continuing to shape books that feel less like publications and more like immersive, museum-worthy experiences.
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