"Simple things are beautiful. Beauty lies in simplicity". This is the philosophy of the ceramic brand ASA-Selection. Founding the company in Höhr-Grenzhausen, Germany, in 1976, Yvonne Schubkegel brought to life her vision for products that evoke delight and comfort and invite people to gather. A leading manufacturer in the industry for the past half century, their classically inspired porcelain objects are both authentic and innovative.
"Clear forms. Clear colors"—this core message of the brand can be found in every piece. Whether a simplistic soufflé dish, a timeless bowl, or a modern set of servers, ASA-Selection turns everyday objects into special pieces that radiate warmth and welcome through simple colors and classic designs.
